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Blog // Connect Michigan

Going Car Shopping? Use QR Codes to Kick the Tires

By Wil Payton

When buying a car, today’s consumers like to browse and research when it fits their busy schedules. They can pass on the face-to-face selling techniques; they just want the facts, and dealers are using QR (Quick Response) codes to provide a tool to leverage that interest and promote sales. Originally designed for industrial uses, QR codes have become common in consumer advertising. Users with a QR-code scanner installed on their smartphone can scan the code to convert it to a URL directing the smartphone's browser to the website of a company, store, or product associated with that code providing specific information. Below is an excerpt from...

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Harbor Springs Set to Launch Technology Action Plan

By Wil Payton

For the past year, Harbor Inc. has participated in Connect Michigan’s Connected Community Engagement Program to boost the local economy and quality of life for residents through increased access, adoption, and use of broadband. On Thursday, the Harbor Springs community is launching an action to achieve those goals. The Technology Action Plan sets community-wide broadband connectivity goals that will support economic development and improved residential quality of life and includes step-by-step action items to make sure that the goals are met. The plan will also support future broadband expansion and programs that will ensure the community...

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