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Blog // Connect Michigan

The Increasing Impact of Social Media in Politics

By Wil Payton

Nearly 200,000 phone calls, 7 million online signatures, and over 2.4 million tweets opposing the Stop Online Piracy Act (SOPA) recently demonstrated how social media has become a force to be reckoned with in today’s political arena. Forty-eight hours of online activism, and over 1,000 protesters showing up in person, stopped legislation being promoted by some of the most powerful lobbies in Washington D.C. Below is an excerpt from a Washington Post article on the emergence of social media —and the technology world — as a phenomenon akin to awakening a sleeping giant. You’ve read how Facebook and Twitter fueled the Arab Spring uprising. You...

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Social Media Takes Center Stage at the Super Bowl

By Wil Payton

CNN Tech article highlights blend of culture, sports, and social media Social media has become an integral part of our culture. Just look at preparations for Super Bowl XLVI where a social media command center opened Monday and will run through Super Bowl Sunday. A 2,800-square-foot space has been set up in downtown Indianapolis where techies will monitor the digital fan conversation via Facebook, Twitter, and other platforms from a facility that will utilize more than a mile of Ethernet cable. This is an example of the "the ubiquity of social media and the absolute necessity for companies, organizations, and communities to use these tools...

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