Newsletter Signup

Contact Information

First Name* Address 1 City Email*
Last Name* Address 2
Zip Code
I currently do not have broadband
Why Not?
*Denotes required field

Blog // Connect Michigan

Going Car Shopping? Use QR Codes to Kick the Tires

By Wil Payton

When buying a car, today’s consumers like to browse and research when it fits their busy schedules. They can pass on the face-to-face selling techniques; they just want the facts, and dealers are using QR (Quick Response) codes to provide a tool to leverage that interest and promote sales. Originally designed for industrial uses, QR codes have become common in consumer advertising. Users with a QR-code scanner installed on their smartphone can scan the code to convert it to a URL directing the smartphone's browser to the website of a company, store, or product associated with that code providing specific information. Below is an excerpt from...

Read More Share